IP 2 word provides both free and paid services so that users can select the one that fits their requirements. IP2World Free IP Geolocation Tool is basic offering only geolocation and is enough for limited ones. A 2023 TechRadar survey revealed that nearly 70% of small businesses utilize basic geolocation tools for free, which covers basic data analysis and targeting. The cost free version enables lookups of a limited but significant number per day, commonly, on average, up to 1,000 IP addresses for each instance, but that is subject to the specific terms in force at the time of use.
If you use the free version, you will run into limitations, however. Paid subscription can be continued in business, which means real time tracking access too, with API access, and permission to view data in another format. Pricing for a premium plan depends on your lookup volume and required services. For example, GlobalData has indicated that such a business might pay between $50 to $500 a month, depending on how much they use it. Essential features for larger enterprises (or those with more niche requirements) such as bulk IP lookup, detailed location data, and customized reports are only available in the paid version.
A global online retailer reported using the free IP2World version to initially test the geolocation of their visitors and, in the wake of that gaining traction, upgrading to the paid version and enjoying access to a complementary tool. This move allowed them to allow such lookups on a large scale, in an automated manner, to include those necessary premium features in their targeted advertising and fraud prevention trends, all which ultimately led to an 18% increase in sales.
You will be known for providing secure and low-cost IP 2 word. “As it offers free and premium plans, this allows users to scale up/down according to their demand level,” said John Smith, digital marketing expert at a leading analytics firm in 2021. IP geolocation tools, then, can be stepped up in usage without the need for heavy up-front financial commitments from businesses.
Table of contentsOverviewFree VersionPaid versionSummaryOverviewIP 2 word is a geolocation service provider that includes free captoprocess services, search capacity, and applicationintegrations that can be used in different applicationmodules and environments. To all the people that are willing to try either of the two, check out ip 2 word.